Privacy Policy
Last updated: 9 November 2026
This policy explains how JF Media Tech Private Limited ("JF Media Tech", "we", "us") handles personal data in JFM Samvaad, our software for business messaging on WhatsApp, Instagram and Facebook Messenger, and on this website. It is written for India's Digital Personal Data Protection Act, 2023 and the Information Technology Act, 2000 and its rules.
1. Two kinds of data, two roles
| Data | Examples | Our role |
|---|---|---|
| Account data about you and your team | Name, email, phone, business name, GSTIN and billing address, login and activity records | We decide how it is used (Data Fiduciary) |
| Customer data you bring into JFM Samvaad | Your customers' names, phone numbers, messages, media, call recordings, lead and order details, tags and notes | We process it for your business, on your instructions (Data Processor). Your business is the Data Fiduciary. |
2. What we collect
- When you sign up and use the service: name, email, phone number, business name, password (stored only as a one-way hash), team members you invite, and settings you choose.
- When you pay: billing name, address and GSTIN, plan and invoice records. Card, UPI and bank details are entered with our payment partners (Razorpay, Cashfree); we do not receive or store full card numbers.
- When you connect other services: access tokens and IDs for your WhatsApp Business Account, Facebook Page, Instagram account, Shopify store and other integrations you connect. These are stored encrypted.
- Customer data: whatever your business sends, receives or uploads through JFM Samvaad, including messages, media, contact lists, call recordings and lead forms.
- Technical data: IP address, browser type, and server logs needed for security and troubleshooting. The console uses a sign-in cookie; this website uses no advertising or analytics cookies and loads no third-party trackers.
3. Why we use it
- To provide JFM Samvaad: deliver and receive messages, run campaigns and automations you set up, and show you reports.
- To bill you, issue GST invoices and keep accounting records.
- To support you, including looking at your account when you ask us to help.
- To keep the service secure, prevent abuse and spam, and meet Meta's policies for the WhatsApp Business Platform.
- To tell you about changes to the service, your account or these terms. We send marketing messages only with your consent, and you can opt out at any time.
- To meet legal obligations, such as tax law and lawful requests from authorities.
We use account data on the basis of your consent and our contract with you, and customer data only to provide the service to your business.
4. Who we share it with
We share personal data only with service providers that help us run JFM Samvaad, under contracts that limit their use of it:
| Provider | Purpose |
|---|---|
| Meta Platforms (WhatsApp, Instagram, Facebook) | Sending and receiving messages and calls through the channels you connect |
| Cloud hosting providers, such as Amazon Web Services | Hosting and storage of the service and this website |
| Razorpay, Cashfree | Payments |
| Email delivery provider | Sign-in, invoice and account emails |
| AI model provider | Only when you switch on the AI sales assistant: the messages it needs to answer are sent to the model |
| Services you connect | For example Shopify, Google Sheets or Apollo, only when you connect them and only for the purpose you set up |
We may also disclose data when required by law, or to protect the rights and safety of our users and the public. We do not sell personal data.
5. How long we keep it
- Account and customer data: while your account is active, and for up to 90 days after it is closed so it can be restored if closed by mistake. After that it is deleted, except as below.
- Invoices and payment records: as long as Indian tax and company law requires.
- Call recordings and logs: for the period set by your plan or settings, then deleted automatically.
- Backups: overwritten on a rolling basis, usually within 35 days.
6. How we protect it
Data is encrypted in transit (HTTPS). Access tokens for connected services are stored encrypted. Access inside your account is controlled by roles and per-person permissions, and important changes are recorded in an audit log. Our staff can see your account only to support you or to keep the service secure.
7. Your rights
You can ask us to access, correct, update or erase your personal data, withdraw consent, and nominate a person to exercise these rights for you. Many changes can be made directly in the console. For anything else, contact us as shown below; we reply within 30 days.
If you are a customer of a business that uses JFM Samvaad, please contact that business first: it decides how your data is used. We will help the business answer your request. To stop receiving messages from a business on WhatsApp, reply STOP or block the number.
8. Children
JFM Samvaad is for businesses. We do not knowingly collect personal data of children for our own purposes.
9. Changes to this policy
We will post changes here and update the date at the top. If a change is significant, we will also tell account owners by email or in the console.
10. Contact and grievances
Grievance Officer: Ajay Kumar, JF Media Tech Private Limited
Phone and WhatsApp: +91 83687 72625
We acknowledge complaints within 24 hours and aim to resolve them within 15 days. If you are not satisfied, you may approach the Data Protection Board of India.